Microsoft Cashback was a program launched by Microsoft in 2006 that offered users the opportunity to earn cashback rewards on purchases made through their search engine, Bing. Users would receive a percentage of their purchase price back as a reward for shopping through Bing's search results.
The program was aimed at increasing customer loyalty and driving traffic to Bing, which at the time was competing with Google as a search engine. Microsoft partnered with various retailers to offer cashback rewards on a wide range of products, including electronics, clothing, and home goods.
However, the program was officially discontinued in 2010 due to low adoption rates and high costs. Many users complained about technical issues and delays in receiving their cashback rewards, leading to a decline in user satisfaction and participation.
Overall, Microsoft Cashback was an innovative program that aimed to incentivize online shopping through their search engine, but ultimately failed to gain traction and was shut down after a few years.
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